Air Freight Services
There was once a time when books travelled almost exclusively by sea freight. Moving in large loads by sea meant shipments took weeks to arrive at market. The only way to meet demand was to anticipate requirement weeks ahead, creating huge risks for publishers and distributors. Over time, the publishing industry made major investments to improve production and forecasting, but its continuing reliance on the postal systems and sea freight remained impractical. Achieving efficiency in order response times while containing transportation costs would be key to outperforming the competition.
Activair emerged in 1978, introducing tools and services the publishing industry needed. Utilising its buying power with the major airlines and its now legendary expertise in maximising air freight container payloads, Activair brought the speed and security of air freight to the publishing industry at a reasonable cost. Many of the world's leading publishing wholesales and retailers now rely on Activair to get their valuable, time sensitive stocks to market. It isn't just a matter of saving money - although Activair has negotiated competitive rates with the airlines. Just as important in a business where best sellers are made or marred by availability, buyers need to know they can count on us to deliver time after time.
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